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Colleagues in Caring site: Minnesota
Recruitment
initiative:
Nursing brochure: a joint publication listing all information
about nursing programs in Minnesota Contact
Person: Mary Dee McEvoy. marydee.mcevoy@so.mnscu.edu
Timeframe/Target
population:
Published summer 2000 and reprinted 2001. Distribution in
ongoing.
College entry students as well as 2nd career. Partners/Funders:
Minnesota State Colleges and University System; Healthcare Education
Industry partnership Message:
Nursing: A Lifetime of Opportunity
Discusses various pathways to attain
nursing education and locations in Minnesota.
Evaluation of effectiveness:
No formal evaluation plan. However, the brochure is very popular and
is in the second printing.
Lessons learned:
Takes longer to
get things published, mailed and distributed than you think.
Listen to what
people are asking for- we heard that people wanted something to take to career
fairs and worked to provide it.
URL
for recruitment initiatives: Resources
available:
Brochure.
Recruitment initiative:
NSNA video available for free lending.
Timeframe/Target population:
Ongoing. Anyone who is interested. Partners/Funders:
Message:
Video is available for use by anyone interested through CIC.
Evaluation
of effectiveness:
There is a waiting list to use it.
Lessons
learned:
URL
for recruitment initiatives: Resources
available:
Video. Recruitment
initiative:
ISEEK web site update (Internet System for Education and Employment
Knowledge)
www.ISEEK.org
Timeframe/Target population:
Completed summer 2000; updates are ongoing.
Career mobility students,
school to work initiative, high school or college students. Partners/Funders:
Minnesota State Colleges and Universities, Healthcare Education Industry
partnership.
Message:
Updated information about nursing careers for Minnesota based on input from
regional coordinator and regional council members. A health care "channel"
is being developed that will include profiles of nurses, brief job descriptions
of different nursing jobs, and "stories" about nurses.
Evaluation
of effectiveness:
Unknown.
Lessons learned:
Changing
national web site information is challenging, slower than we would like and requires
many people's participation. Keeping the site updated is costly in terms of money
and time.
URL
for recruitment initiatives: Resources
available: Recruitment
initiative:
High school student survey. Contact
Person:
Roxanne Wilson at Wilson@centracare.com
or Jean Robley at djrobley@rea-alp.com
Timeframe/Target
population:
Survey completed spring 2000, analysis complete, an article
is in development.
High school seniors. Partners/Funders:
St. Cloud Hospital, Minnesota Colleagues in Caring
Message:
What are the factors that influence a student to choose/not choose a health
care career? What types of education are sought? Where do students get information
about nursing programs? What do students intend to accomplish? What age group
would they like to work with?
Evaluation of effectiveness:
The hospital that helped to fund it has used the findings extensively through
continuing ed for staff to encourage nurses to think of every interaction with
families as an opportunity to demonstrate a positive role model.
Lessons
learned:
Schools are inundated with surveys and are reluctant to do more,
need to coordinate occupational surveys with state agency for education, need
to closely coordinate this with schools to find best time to do surveys. URL
for recruitment initiatives: Resources
available:
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